Zoho Recruitment | Content/ Technical Writer & Product Marketer | Any Graduate/ PG

Zoho Recruitment for Content Writer. All the candidates of BE/ B.Tech are eligible to apply for this job role. Follow below for more details and apply link.

Zoho Recruitment | Content/ Technical Writer & Product Marketer | Any Graduate/ PG
Zoho Recruitment | Content/ Technical Writer & Product Marketer | Any Graduate/ PG

Company name: Zoho
Website: zoho.com
Job Position: Content/ Technical Writer & Product Marketer
Location: Chennai/ Tenkasi
Job Type: Full time
Experience: Freshers
Qualification: Any Graduate
Batch: 2018/ 2019/ 2020/ 2021/ 2022
Salary: Min 5.4 LPA (Expected)

JOB DESCRIPTION

Market Analysis: Critically analyze the industry and position the products in their right niche.
Brand Building and Consumer Attraction: Improve the brand and its awareness with the help of any form of marketing strategies/instruments including the viral or video marketing.
Brand Awareness via Subject Matter Dissemination: Once the analyst has reached the pinnacle of business and marketing analysis, he/she might evangelize through conferences, IT magazines, whitepapers, forums, etc. positioning oneself and the company as an absolute authority on the subject in this industry.
Content Provisioning: Providing any content which will describe the IT product(s) to the consumers in the best possible light including web pages and product-support documents such as user guides.
Search Engine Optimization: Ensuring that the content of the company ranks well in Google searches.
Consumer Awareness via Content Marketing: Through innovative strategies or standard industry practices, generate content (including social media content, ideas for videos, etc.) that generates awareness amongst consumers about our products and leads them into our sales funnel.
Advertising: Providing advertising materials including copy for web-page ads, banners, print ads tailored for tech. magazines, etc.